Showing posts with label bradley ogden. Show all posts
Showing posts with label bradley ogden. Show all posts

Friday, December 3, 2010

What's Happening To Bradley Ogden at Caesars?

In my interview with the new director of restaurants for Caesars Palace this morning, I asked Franck Savoy about what’s happening to Bradley Ogden. This was the first significant food name at Caesars Palace proper -- distinct from Forum Shops, which Harrah’s does not own but where Wolfgang Puck began the food revolution in the early 1990s – and Ogden is extremely important for its proximity to the entrance the Colosseum. It’s a special, coveted location the likes of which really don’t exist anywhere else on the Vegas fancy-food scene.

Afterward, I Tweeted that Savoy said Ogden wasn’t going anywhere any time soon. This prompted a note from a fellow reporter who told me that this was not so, that Ogden himself has been open about his desire to depart.

So I figured I’d do something unusual and post this snippet of a transcript of that part of the interview. Think of it as a teaser, and tune in and join the chat at LVRocks.Com on Saturday from noon-2 p.m. to hear the entire Savoy conversation – yes, I ask his fast food preferences and whether Caesars will go vegan like Wynncore -- as well as a live debate between me and Eating Las Vegas co-author Al Mancini. And, to top it off, we’ll have a food-related, live interview edition of the Top Secret Tourist Tip of the Week that will delight guest host Amy to no end, I believe.

Anyhow, here's the Ogden stuff:

Savoy: I know there are a lot of rumors of Bradley Ogden closing next month or two months or even six months. This, I have to tell you, no. This is not true. Why this rumor occurred is that Bradley Ogden’s contract is over in two years and a half. Caesars Palace is of course obviously looking around right now for what we can do with Bradley Ogden. It might be again Bradley Ogden, it might be somebody else, but on today, this is December 3, I’m telling you that Bradley Ogden will continue until the end of his contract. It will be the same restaurant. It will be the same James Beard Award-winning restaurant. We’ve added a couple of steaks on the menu to make it more American-style cuisine and it’s doing very well, the restaurant.

I then asked about John Curtas' shredding critique of Bradley Ogden in late 2009.

Savoy: I have no idea why he said that. We just did a couple of changes in the food and beverage department (at Caesars Palace). First of all, we have a new VP. Obviously, we have a new director of restaurants, which is me. You have the current chef de cuisine of Bradley who became the assistant executive chef for Caesars Palace, Todd Williams. And we have a new chef at Bradley and we also have a new GM at Bradley and that was before the GM at Tableau at Wynn and before that GM at Alex at the Wynn. See, this is another reason I am telling you Bradley is not closing tomorrow because we put some very key staff in there.

So that's the official line, anyway. Maybe all of these changes were prompted by Ogden’s dissatisfaction? Time will tell. That's why we get these thing on the record.

FYI, the podcast version will post probably Sunday if you can’t make it to the live show. You can subscribe for free via iTunes or Zune. Also, you can listen live via your smart phones at LVRocks.Com, too, and don't have to join the chat to listen. It's more fun that way, though.

Monday, January 5, 2009

Stratosphere's Fancy Restaurant Cuts Staff Hours?

While I was waiting to go on KNPR's "State of Nevada" program this morning to eulogize Mamma Mia!, a guy named James called in during a discussion of the economic downturn to report that half the employees at the fancy, rotating Top of the World Restaurant at Stratosphere have been informed this week they'd be going part-time indefinitely. (The Stratosphere spokesman has not returned a call for comment yet.)

What was interesting about this wrinkle was that Dave Berns, the host, quizzed the fellow about the cause. (Hear it here.) Stratosphere was bought about a year ago by Goldman Sachs, the troubled NYC investment house. Berns asked James if weaker business or the banking industry mess caused the cutbacks. James doesn't know, but his responses were interesting:

"December is typically slow anyway, that's always been a slow month for us. But I think one of our mistakes was, we raised our prices dramatically here once that takeover was taken. I don't know who made that decision, but I think that that was a driving force. ... We knew that something was coming but this was pretty dramatic because half of us are now on a part-time basis."

James said management said they'd get more hours if business increased. He's clearly distraught:

"We all were numb. Flat-out numb. ... We figured it would be a few of us would have to go, not half. ... We thought we were going to be OK. We're one of those premier restaurants that people want to go to because of our beautiful view ... We always have a draw of people no matter who comes to Vegas. We didn't see it coming. We were kind of blindsided."

This situation raises some interesting questions about the impact of the recession in this particular arena. It's strange that the Goldman Sachs folks jacked up the prices at Top of the World when they did; it reminds us once again what bad business decisions know-it-alls in New York make when they don't understand the Vegas market. (Yes, that means you, Elad.) Goldman Sachs has maimed the only golden goose they acquired in the transaction and who gets to suffer? James and his colleagues.

But, beyond that, restaurateurs are in an especially awkward position in this environment. Hotel rooms and show tickets can be discounted, but by and large there's no such thing as getting a 20 percent off coupon at Picasso or the Eiffel Tower Restaurant. And it is almost impossible to DROP prices on the menus, partly because the cost of ingredients and labor usually does justify the current food prices. (They make the big bucks not on the $150 prix fixe meal but on the 2,000% markups on alcohol, as I understand it.)

What's more, even if a restaurant did lower its prices, how would they tell anyone? Can you see Guy Savoy running coupons in What's On or Aureole taking an ad out in the R-J to announce such a thing? Once a restaurant has a reputation for its price point, it seems impossible -- and, long-term unwise -- to alter that perception.

No, the only realistic way for restaurants to cut costs is to dismiss some of its staff and, perhaps, close sections of its dining area. Hence, James and his colleagues are screwed.

That said, there is one other way. Caesars food headliner Bradley Ogden was on KNPR's State of Nevada last May with a shocking admission: He's taking the same money for smaller portions at some of his restaurants, although he seemed to avoid saying he does at at Caesars. "Rather than serving a 12 oz steak, you serve a 10 oz steak," Ogden says within the first four minutes of that show, linked to above. "For the same price?" Berns asks. "Yes, for the same price."

That strikes me as cheating. On the other hand, I'm not sure which is worse, people with money getting a little bit less food or working-class people losing their jobs. Sucks any way you, uh, slice it.